Trial and Error is NOT a business plan. This 2 part webinar is geared specifically for PTs OTs and STs therapists in the beginning stages of starting a professional private practice regardless of whether you are in pediatrics or adult care. Starting a private practice is a multi faceted process in which the end product is an entity that matches both your business capabilities and your professional abilities. The purpose of this webinar is to offer a concrete, step by step approach to discussing all aspects of starting a practice. Enrollment is limited so there can be live interaction between attendees.
The webinar includes how to identify needs in the marketplace, reviewing the legal structures that a practice can take, minimum start-up requirements and costs, identifying marketing strategies and contacts to build a referral base, beginning billing set-ups, and ideas to sustain your practice once it is up and running.
Included in the purchase of both Part I and II is a downloadable copy of the 90 page workbook, Starting a Professional Private practice along with the powerpoint and access to the recorded webinar 24/7/365. This work book is a comprehensive in depth guide with sample forms, letter and extensive on and offline resources. You can purchase both sections ($250) or just one section ($125).
Identifying a need that your practice can meet
Who, What and Where – Market research to find a location, and carve out a niche
Determining the BEST Legal Structure of Your Practice – building the proper foundation is key
Choosing a Name, Logo and Tagline to Establish a Brand – On and Off line
Developing a meaningful business or action plan that is easy to write and follow
Location Location Location
Business Insurance, HIPAA and FERPA Requirements to Mitigate Risks
Billing 101 – Everything from Superbills to EMR and Practice Management Software
Contracting with Insurance Companies vs. Out of Network and Cash based- finding the balance
Financial Considerations – Budgeting, loans and start up costs
Formulating an Integrated Marketing Plan including to take you through the crucial first year
How to Look ahead using a compass instead of a clock
Upon request, you can receive a certificate of participation for either 2.5 or 5 hours.
This webinar was presented by Iris Kimberg, MS PT OTR. Iris has consulted with over 500 therapists from 39 states who have gone on to start and grow successful private practices in pediatrics, hands, orthopedics, women’s health, geriatric and wellness.